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Section 3: A Vision for SMEs


Small and Medium Businesses in New Zealand: Report of the Small Business Advisory Group 2004

[ Last Updated 3 November 2005 ]


We acknowledge the government's vision for New Zealand SMEs as well-run, innovative and world-class businesses.

Well-run businesses are those that:

  • work closely with customers and suppliers, for example when developing new products and services, dealing with customer complaints and assessing customer satisfaction
  • have good and productive relationships with stakeholders and employees, reward staff for good performance and protect them as a critical asset through good employment and health and safety practices
  • are active in creating and developing business networks or linkages with other firms
  • have management, human resources and financial systems that support day-to-day management
  • enjoy leadership that provides them with a clear view of where they want to take the business in the future
  • understand their legal obligations and have in place systems to ensure they comply.

Innovative businesses:

  • seek to compete on innovation, for example with new and improved products, services and processes, rather than simply on cost and quality
  • are one step ahead of the competition not just because they have good ideas but also because they have the ability to transform their ideas into marketable products or services
  • recognise that what is in demand today may not be the same in the future and therefore are scanning the environment looking for opportunities to improve and grow
  • are prepared to learn from others and invest in innovative activities, for example, in-house and external R&D, training, marketing related to new products, and new technologies.

World-class businesses:

  • have a global mindset
  • may export a product or service or they might exist to provide world-class intermediate goods and services to our export companies
  • may endeavour to benchmark themselves against the best equivalent businesses in the world.

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