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• 1999/2000

• Category 1 - Expenditure Targeted Solely at Improving Outcomes for Maori and Pacific Island People
• Vote Communications
• Vote Consumer Affairs
• Category 2 - Expenditure Intended to Improve Outcomes of at-Risk Groups but Not Solely Targeted at Maori or Pacific Island People
• Vote Business Development
• Vote Energy

The Ministry had seven main areas of activity within its six Vote portfolios during the 2000 financial year, which involved improving outcomes for Maori and Pacific Island people. The specific areas by category were:

Category 1 - Expenditure Targeted Solely at Improving Outcomes for Maori and Pacific Island People

Vote Communications

1. Departmental Output Class: D1 - Policy Advice Communications

What information this proportion is based on:
Funding adjustments supporting transfer of responsibilities from the Ministry of Economic Development to Te Puni Kokiri.

Explanation of expenditure:
The Crown has Treaty of Waitangi and legal obligations to promote Maori language and culture. These obligations are fulfilled by, amongst other things, funding radio and television broadcasting services through an independent statutory body, Te Reo Whakapuaki Irirangi (Te Mangai Paho). Broadcasting is a key component of the Maori Language Strategy, contributing to the revitalisation of Maori language. The policy advice in this Departmental Output Class relates to the promotion of Maori language and culture through broadcasting. It also relates to monitoring the performance of Te Mangai Paho and for providing purchase advice to the Minister of Broadcasting.

Policy advice on Maori Broadcasting aligns with expenditure in Vote Communications Non-Departmental Output Classes 4 and 5 (i.e. Maori Broadcasting and the Administration of Maori Broadcasting, respectively).

Advice on Maori Broadcasting contributed to the Government's key goal of strengthening national identity and upholding the principles of the Treaty of Waitangi.

Evidence of effectiveness or planned steps to obtain such information:
Officials have worked with Te Mangai Paho to develop better proxy measures to evaluate the effectiveness of programmes contributing to promoting Maori language and Maori culture and preserving Te Reo Maori. Te Mangai Paho has contracted Waikato University to provide more focused data that relates to Maori broadcasting matters and will assist it in evaluating the success of Maori broadcasting initiatives.

During the year the Ministry of Economic Development was responsible for the provision of policy advice relating to the promotion of Maori language and culture through broadcasting. The Ministry was also responsible for monitoring the performance of Te Mangai Paho and for providing associated purchase advice to the Minister of Broadcasting.

In December 1999, Cabinet agreed that the implementation of the decisions of the previous Government on a Maori television channel be deferred for the time being, and invited the Minister of Broadcasting, in consultation with the Ministers of Finance and Maori Affairs, to report further with recommendations regarding the Government's Maori Television policy.

In June 2000, Cabinet agreed on the priorities to be adopted for Maori television broadcasting. Development of a Maori television channel is still a priority but there are other priorities to be achieved as preliminary steps to the development of the channel. The Government's priorities are now:

• broadcasting in Te Reo Maori;
• strengthening iwi radio;
• providing training for Maori broadcasters;
• continuing provision for Maori language and culture on mainstream radio and television; and
• establishing a Maori television channel.

Since December 1999, the Ministry has provided policy advice to the Minister of Broadcasting on the Crown's legal and Treaty obligations to promote Maori language and culture through broadcasting, financial and governance issues relating to Maori television, and processes for giving further consideration as to how the Government's priorities for Maori broadcasting could be implemented. The Ministry also provided policy advice on institutional arrangements for the future delivery of Maori broadcasting, in the wider context of the Maori Language Strategy.

In addition, the Ministry assisted with a number of processes which have included a focus on Maori broadcasting policy including providing advice on the allocation of radio spectrum in the 2GHz band.

After considering recent findings of the Waitangi Tribunal on the state of Maori language, Cabinet recognised that the transfer of these functions to Te Puni Kokiri, with the Minister of Maori Affairs as the responsible Minister, would provide for a more consistent and integrated approach to Maori language promotion.

Te Puni Kokiri has expertise in language issues and leads the Maori Language Strategy. The transfer of responsibilities for Maori broadcasting issues is also consistent with the lead role that Te Puni Kokiri undertakes in respect of the Cabinet policy on Closing the Gaps.

The effectiveness of monitoring of Te Mangai Paho and the provision of policy advice on Maori broadcasting will need to be assessed by Te Puni Kokiri within the context of wider Maori language promotion.

Accordingly Te Puni Kokiri will in future take the lead on effectiveness of expenditure in this area.

2. Non-Departmental Output Class: O4 - Maori Broadcasting

Explanation of expenditure:
The amount was less than budgeted because of delays in the establishment he amount was less than budgeted because of delays in the establishment of a Maori Television channel as noted above.

Under section 53B of the Broadcasting Act 1989, Te Reo Whakapuaki Irirangi (Te Mangai Paho) is required to promote Maori language and culture by making funds available for broadcasting and the production of programmes for broadcast. In particular, Te Mangai Paho funds the operations of a number of iwi radio stations around New Zealand. A condition of this funding is that a specific quantum of Maori language is broadcast per day. Te Mangai Paho also commissions Maori language television programmes to be broadcast on national television.

Evidence of Effectiveness or planned steps to obtain such information:
Cabinet agreed on 26 June 2000 that responsibility for Maori broadcasting policy, including purchase advice relating to Te Mangai Paho, should be transferred to Te Puni Kokiri, with effect from 1 July 2000.

With the transfer of this NDOC from Vote Communications to Vote Maori Affairs on 1 July 2000, Te Puni Kokiri will be responsible for reporting on effectiveness of Maori broadcasting policy in the future.

Accordingly Te Puni Kokiri will in future take the lead on effectiveness of expenditure in this area.

3. Non-Departmental Output Class: O5 - Administration of Maori Broadcasting

Explanation of expenditure:
Under section 53B of the Broadcasting Act 1989, Te Reo Whakapuaki Irirangi (Te Mangai Paho) is required to promote Maori language and culture by making funds available for broadcasting and the production of programmes to be broadcast. In particular, Te Mangai Paho funds the operations of a number of iwi radio stations around New Zealand. A condition of this funding is that a specific quantum of Maori language is broadcast per day. Te Mangai Paho also commissions Maori language television programmes to be broadcast on national television.

Evidence of Effectiveness or planned steps to obtain such information:
Cabinet agreed on 26 June 2000 that responsibility for Maori broadcasting policy, including purchase advice relating to Te Mangai Paho, should be transferred to Te Puni Kokiri, with effect from 1 July 2000.

With the transfer of this NDOC from Vote Communications to Vote Maori Affairs on 1 July 2000, Te Puni Kokiri will be responsible for reporting on effectiveness of Maori broadcasting policy in the future.

Accordingly Te Puni Kokiri will in future take the lead on effectiveness of expenditure in this area.

Vote Consumer Affairs

4. Departmental Output Class: D2 - Information and Education Services for Consumers and Traders

What information this proportion is based on:
The allocation is based on one full-time equivalent employee dedicated to co-ordinate Maori projects and one full-time equivalent employee to co-ordinate Pacific Island projects, plus a project budget of $45,000 for each role.

Explanation of expenditure:
Specific activities relating to Maori conducted during the year were:

• a series of infomercials and talkback made available to and in most cases picked up by iwi radio stations nationally;
• a dedicated hotline for Maori to call with consumer problems to support radio sessions;
• display at Aotearoa Performing Arts Festival;
• placement of advertisements on topical issues (e.g. scams) in Maori print publications;
• development of "brand" and usage policy to identify work targeting Maori;
• development begun of Te Reo section of consumer website for children and students;
• co-ordination of broadcasting of radio messages on three East Coast iwi stations to support the Ministry's Tairawhiti regional development initiative;
• development of a Responsiveness to Maori Manual for Ministry staff engaged in policy development and service delivery, including arranging the attendance of staff at Te Wananga O Raukawa for training, and the establishment of a Maori Reference Group comprising eight Maori staff; and
• lunch time sessions on correct Maori pronunciation for staff.

Specific activities relating to Pacific Island consumers conducted during the year were:

• a year-long regular series of programmes on Radio 531PI, broadcasting topical and key consumer messages and talkback;
• provision of a dedicated hotline for Pacific Island callers to support radio programmes;
• placement of articles on topical issues (e.g. scams) in three specified Pacific Island print publications;
• development of a consumer education package with an Auckland Pacific Island church that aims to place useful and accessible consumer information in the community;
• display at Pasifika 2000;
• filming of a television item on used motor vehicles targeting Pacific Island consumers for airing on local Auckland TV;
• commitment to provide information for a multimedia legal information series for Pacific Islanders as part of a South Auckland community initiative; and
• liaison with Ministry of Pacific Island Affairs under the terms of a formal Protocol between the two Ministries.

Evidence of effectiveness or planned steps to obtain such information:
Effectiveness information is not currently available. Outcome measures are being developed for each of these two areas of work to support future reporting on closing the gaps.

Category 2 - Expenditure Intended to Improve Outcomes of at-Risk Groups but Not Solely Targeted at Maori or Pacific Island People

Vote Business Development

5. Departmental Output Class: D1 Policy Advice - Business Development

What information this expenditure proportion is based on:
Twenty-two percent of the contracted providers are Maori owned or operated. These providers deliver their services predominantly to Maori and have wide geographic coverage. The proportion of expenditure for managing the BIZ contracts and monitoring the effectiveness of the BIZ programme contracts is prorated on this basis.

6. Non-Departmental Output Class: O1 Delivery of Business Development Programme

What information this expenditure proportion is based on:
Based on the actual funding spent on programmes earmarked specifically for the provision of services to Maori through the BIZ programme in 1999/2000. No specific data is recorded for specific Pacific Island programmes.

Explanation of expenditure:
The costs reflected in item 5 above are for the departmental monitoring of the BIZ contracts and review of the effectiveness of the programme (i.e. has it met expectations and improved outcomes) in respect to target groups.

The costs reflected in item 6 relate to the purchase of BIZ services through contracted providers.

Evidence of effectiveness or planned steps to obtain such information:
The BIZ programme is delivered through 46 private sector providers. Maori and Pacific peoples were identified in the programme design as two of the three target groups for this programme. This was reflected both in the tendering process and operation of the programme.

Twenty-two percent of the contracted providers are Maori owned or operated. These providers deliver their services predominantly to Maori and have wide geographic coverage. Twenty-six (72%) of the other providers established during the tender process were able to deliver the programme to Maori clients and have been contracted to provide services for Maori to specific targets ranging from 6%-49% of course participants.

In addition, a Maori organisation, the Poutama Trust, is one of four members of the consortium, which manages the nationwide BIZinfo information service component of the programme.

During 1999/2000 the quarterly reports on attendance show that 24% of places at BIZ management training courses, seminars and workshops were filled by Maori. This is a level significantly higher than the overall Maori proportion of the total population (14.5% -1996 Census figures).

7% of places in training sessions were filled by Pacific peoples. (The percentage of the New Zealand population of Pacific Island descent was 5.6% in the 1996 Census).

There is currently an independent evaluation of the BIZ programme under way including surveys of awareness of the programme among small and medium enterprises, and detailed surveys of clients and the providers of the programme.

A final report is due in late September 2000. Initial results (as at mid August) show that higher numbers of Maori businesses were aware of the BIZ service than non-Maori. Pacific peoples' owned or operated businesses were less likely than average to be aware of the service and less likely to use the services on offer. Reasons for this are being explored during the evaluation work.

Vote Energy

7. Departmental Output Class: D3 - Administration of Gas and Electricity Regulations

What information this proportion is based on:
The Energy Safety Service (ESS), which operates within the Ministry of Economic Development, does not currently report actual versus budgeted expense information specifically related to Maori and Pacific Island initiatives. For the 1999/2000 year no specific budgetary provisions were made targeting Maori and Pacific Island people specifically.

Accordingly, in terms of energy safety the at-risk group is considered the general population and therefore the activities benefit everyone. The overall Maori proportion of the total population is 14.5% (source 1996 Census figures).

The percentage of the New Zealand population of Pacific Island descent was 5.6% in the 1996 Census. Accordingly at this time these proportions have been adopted for purposes of reporting resources allocated to this programme.

Explanation of Expenditure
As noted above, in terms of energy safety the at-risk group is considered the general population and therefore the activities in this programme benefit everyone. However, specific activities relating to Maori conducted during the year were:

• contracting of New Zealand Council of Elders to assist in and provide advice on activities relating to Maori;
• providing displays at the Aotearoa Performing Arts Festival; and
• providing displays at the Wanganui Health Expo.

Specific activities relating to Pacific Island people conducted during the year were:

• providing displays at Pasifika 2000; and
• providing gas safety information in Pacific Island language newspapers.

The intended outcomes of the expenditure are to have electricity and gas produced, distributed and used safely and that electrical and gas installations and appliances are safe. The activities to achieve the outcomes include the development of standards, education programmes and investigation and enforcement actions.

Evidence of Effectiveness or planned steps to obtain such information:
Effectiveness information is not currently available. However the ESS group is currently undertaking and has planned a range of surveys to measure changes in knowledge and perceptions relating to energy safety. Some international benchmarking is also being considered.